Wednesday, May 20, 2015

World Tea Expo 2015 Day Three

The final day of World Tea Expo 2015 coincided with my birthday and what a happy birthday it was!

My day began with a visit with Charity Chalmers of ChariTeas who let me taste some of her Indonesian teas.  I have been planning a trip to the tea room in Sandy, Oregon and now I can look forward to tasting more of that delicious Grey Dragon tea.  

Bitaco is producing sustainable, organic tea in the high elevations of the West Andes in Colombia.   I was impressed with the unique character of their full-bodied black tea and am looking forward to tasting more.

DoMatcha's history traces back to the Andrews & George Co., the first foreign trade company based in Japan in 1891.  Through these long ties with Japan, they were able to partner with Kazunori Handa, a 16th generation tea master whose family has been producing tea for over 350 years.  DoMatcha's product line includes Ceremonial, 2nd Harvest (culinary), and Master's Choice matcha.  I'm especially looking forward to trying their Master's Choice which is a collaboration with Koyamaen, suppliers of matcha for Urasenke.


Sharp demonstrated their Tea-Cere matcha machine, due for release in August.  Tea leaves are ground into a fine powder in the compartment to the right.  Then, the powder can be poured into the compartment to the left where it will be brewed and whisked, or the powder can be used as an ingredient in baked goods, smoothies, and more.    


ITO EN introduced their matcha LOVE product line which includes Koicha, Usucha, Classic, and Organic matcha, as well as canned matcha shots.  


My final day at World Tea Expo 2015 ended on a fine note with a tea tasting tour lead by James Norwood Pratt.  We tasted Darjeeling from Rohini and Puttabong Tea Estates in India, "traveled" to Zhejiang, China to taste Super Premium Dragonwell, and finished with Da Hong Pao Premium from Wuyi.  


With a mind filled with new tea experiences and luggage filled with tea samples, I returned home.

World Tea Expo returns to its roots June 15-17, 2016 in Las Vegas!  I hope to see you there!


Tuesday, May 19, 2015

World Tea Expo 2015 Day Two

May 7th marked a lively Day Two at World Tea Expo.  The event schedule was packed with workshops, panels, and tea demonstrations.  Camera crews roamed the aisles while vendors and distributors made connections.  


Taiwanese Sun Moon Lake Black Tea and Japanese matcha were definitely trending at the Expo.  I drink matcha regularly, casually as well as while practicing chado and a visit to a few of the many matcha vendors was on my morning agenda.

Sugimoto America is the US branch of Sugimoto Seicha, which has been producing green tea in Shizuoka, Japan since 1946.  SA has appeared at many of the tea events I've attended in the Pacific Northwest over the years and I was glad to see the familiar faces of Kyohei and Noli at the Expo.  Thanks to Noli for preparing a bowl of matcha while we talked tea!


AOI Tea Company has been producing green tea since 1910 with the bulk of their product coming from Nishio and Kyoto, Japan.  It was a treat to see their 300 year old stone matcha grinder, up close.


Dobashien, which started as a small Tokyo tea shop in 1892, sources their tea from Shizuoka, Japan.  I'm hoping to find time to visit their tea shop at its historic location in Akasaka during my next trip.

AIYA has been producing matcha for 120 years with most of its production in Nishio, Japan. Their modern tea bar at the Expo attracted a lot of attention.

Between tea ceremony demonstrations in the afternoon, I had the pleasure of meeting Lisa Boalt Richardson at the TeaSource booth.  Lisa was one of my first tea instructors and her enthusiasm for the subject helped to motivate me to continue my studies.  She was kind enough to autograph my copy of her latest book, Modern Tea, which went into print in October 2014 and is already on its second printing.


Luck was with me when I stumbled across an unannounced Taiwan Tea Ceremony hosted by the Taiwan Tea Manufacturers' Association.  Live music was performed on guqin by Judy Yeh while Ben Tran provided narration, explaining the 18 steps of oolong tea ceremony.  The tea ceremony was performed by Margie Yang, President of the American Chinese Tea Culture Academy.





The audience was invited to enjoy the oolong skillfully prepared by Margie and I may have fallen a little bit in love with the tea cups.


On the Special Events stage, a Japanese Tea Ceremony sponsored by ITO EN was presented by Urasenke Los Angeles.  Narration was provided by Soyu Uesugi.  The host (Teishu) was Kunie with Yoko as assistant (Hantou).  The principal guest (Shokyaku) was Manami and second guest (Jikyaku) was Tammy Martinez.  All except Tammy, who was a volunteer from the audience, are students of Madame Hamano.  

The scroll for this demonstration translates to "Fragrant breeze comes from the South." and the matcha used in the tea ceremony is Hojin no Shiro from ITO EN, a favorite of the current grand master (Iemoto) of Urasenke.





A lecture on Ceremonial Tea Service was presented by JT & TEA Inc.  Thomas Shu kicked off the presentation with a lively tea song and Josephine Pan shared her experiences serving small and large gatherings with advice for knowing how and when to provide formal and informal tea service.  Tips include adding decorative elements to brighten and add formality to simple tea trays, knowing when to serve hot, room temperature, and chilled tea, and serving VIPs with fine teaware while providing self-serve options for large groups. 



Before Day 2 wrapped up, I stopped by a couple booths featuring innovative and eye-catching tea equipment.

CRAFTEA is the result of three years of labor and design that started out as a way to prepare masala chai at home without risk of a milk boil over and resulted in a machine that can prepare chai lattes, herbal infusions, and tea with little mess and reliable results.  The CRAFTEA utilizes vortex induction, providing even heat distribution and shorter steeping times.   It comes with preset temperatures as well as fine settings and has a 1 liter/4 cup capacity.  Heat the water, add the ingredients (for chai and infusions), add tea, brew and serve.  


Alpha Dominche introduced their Steampunk MOD, a visually interesting coffee and tea brewer utilizing steam and operated by a Google Nexus tablet.  Water is heated with steam in the top chamber, tea is added, steam agitates the water and when the tea is ready, pressure change pulls the tea down into the lower chamber where it is ready to dispense. The smooth modern appearance of the equipment has appeal and the process is almost mesmerizing.  I wouldn't mind seeing this in action locally so I can taste the results.




Friday, May 15, 2015

World Tea Expo 2015 Day One

May 6th was a Day of Firsts, being my first visit to Long Beach, California, my first attendance at the World Tea Expo, and my first time attending an event as Press.  My early flight and hotel check-in went smoothly and I arrived at Long Beach Convention Center just in time for the Exhibition Hall opening. 


A quick check-in at the Press Room, a moment to update my schedule with newly listed events, and I was on my way!


The special events kicked off with Taste of China, A Legend of Tea presented Limin Mao of Zhejiang Tea Group. The presentation covered the history and significance of tea in China, including a demonstration of gongfu tea preparation and historic preparation method for Chinese powdered tea (predecessor to Japanese matcha).


I attended the Amplifying Your Business Voice Through Tea Bloggers panel featuring Nicole Martin (Tea for Me Please), Geoffrey Norman (Steep Stories of the Lazy Literatus), Jo Johnson (Scandalous Tea), and Jen Piccotti (An International Tea Moment).

The focus of the panel was to provide businesses with tips and best practices for communicating with tea bloggers to get their teas reviewed and publicized.  Per the discussion and in my own experience, it takes on average, up to 27 days to review a tea.  Generosity is wonderful, but businesses should consider providing only small samples because tea bloggers usually have a surplus of tea.  There is simply not enough time to drink through large samples before their expiration.  Proper packaging with information on recommended preparation methods and notes stating whether the tea must be consumed before it loses strength are also highly encouraged.


My plan for the remainder of the day was to visit as many vendors as possible, see what's trending, and discover new teas.

Laos Tea is producing hand-picked organic black (red), green, and puerh teas, hand-picked from 400 year old trees in a remote high elevation plantation in Phongsaly Province.  I was impressed all around with their project, process, and product.

IDO introduced fermented herbal teas to the US market.  The fermentation process retains medicinal properties while producing a mellower and more approachable result.  While not intended as a casual beverage,  the sample I tasted had a nice flavor and aroma.

Wize Monkey introduced a new arabica coffee leaf tea (tisane) from an established organic coffee plantation in Matagalpa, Nicaragua. The tea producing plants are separate from the coffee producing plants, leaving coffee production unharmed while creating new jobs for the locals.  I sampled Armando's Original which was pleasantly (and surprisingly) minty with a touch of effervescence.

Thanks to Arnaud and Max for introducing me to something different and delicious!



Shizuoka, Japan will host the 2016 World O-CHA Festival in Spring (May 13th - 15th, 2016) and in Autumn (October 27th - 30th, 2016). Their booth provided tips on preparing cold brew Japanese teas as well as demonstrating Sencha preparation methods.




Indonesian organically certified tea producers, Arum Tea and Bukit Sari offered samples of cold brew tea as well as a gongfu preparation of a tea blended by the mother of our presenter, Melanie.




Among the top Day One trends were sustainability and organic production, cold brewing, and glass and BPA-free teaware.

Zojirushi now offers a water boiler and warmer for commercial (5 liter) and home (4-5 liter) use with a quick temp setting to bring water up to a preset temperature without first heating to a boil.  This quick temp setting is intended for use with spring or filtered water that does not require dechlorination.

Bonavita offers a variable temperature kettle that has been popping up in tea rooms and tea shops around the Pacific NW, as well as at several vendor booths at the Expo.  It has also been making appearances at specialty coffee barista competitions where speed and precision are key.

For Life, Takeya, The Tea Spot, and many other vendors are offering a broad range of attractive glass and BPA-free tea ware and dispensers.

Results of a full day at World Tea Expo:  Samples, samples and more samples!  I have a lot of (delicious) work ahead!